{"id":18137,"date":"2018-06-25T00:00:00","date_gmt":"2018-06-24T22:00:00","guid":{"rendered":"https:\/\/lightweb.dev\/l\/svm-temp\/nyheter\/sommarrean-har-smygstartat\/"},"modified":"2018-06-25T00:00:00","modified_gmt":"2018-06-24T22:00:00","slug":"sommarrean-har-smygstartat","status":"publish","type":"post","link":"https:\/\/lightweb.dev\/l\/svm-temp\/nyheter\/sommarrean-har-smygstartat\/","title":{"rendered":"Sommarrean har smygstartat"},"content":{"rendered":"

Sommarrean har smygstartat och butiks\u00e4garna hoppas att den ska kompensera v\u00e5rens d\u00e5liga resultat d\u00e4r f\u00f6rs\u00e4ljningen minskade med 6,2 procent. En ostabil v\u00e5r med bl\u00e5st och regn skr\u00e4mde bort k\u00f6psugna kunder av sommarkl\u00e4der. Samtidigt utmanar e-handeln.<\/p>\n

Flera butikskedjor annonserar rabatter p\u00e5 upp till 60 procent. Butikskedjor som Cortefiel, Sfera, H&M och C&A har redan b\u00f6rjat att m\u00e4rka med r\u00f6da prislappar. Enligt unders\u00f6kningar v\u00e4ntas oms\u00e4ttningen under sommarrean \u00f6ka med tolv procent i \u00e5r.<\/p>\n

F\u00f6retagsgruppen Inditex d\u00e4r Zara ing\u00e5r har beslutat att inleda sommarrean tv\u00e5 dagar tidigare. I st\u00e4llet f\u00f6r den 1 juli som tradionellt \u00e4r startskottet p\u00e5 sommarrean inleder Zara sin kampanj den 29 juni.<\/p>\n

Perioden f\u00f6r sommarrea i Spanien avreglerades 2012 vilket har bidragit till ett \u201dkrig\u201d mellan st\u00f6rre och minde butikskedjor. Att sommarrean startar tidigare i \u00e5r \u00e4r inga goda nyheter enligt presidenten vid k\u00f6pm\u00e4nnens f\u00f6rening i M\u00e1laga, Salvador P\u00e9rez.<\/p>\n

\u201dDet visar bara att butikerna inte har s\u00e5lt lika mycket som f\u00f6rv\u00e4ntat\u201d s\u00e4ger P\u00e9rez till Diario SUR. <\/p>\n","protected":false},"excerpt":{"rendered":"

Sommarrean har smygstartat och butiks\u00e4garna hoppas att den ska kompensera v\u00e5rens d\u00e5liga resultat d\u00e4r f\u00f6rs\u00e4ljningen minskade med 6,2 procent. En ostabil v\u00e5r med bl\u00e5st och regn skr\u00e4mde bort k\u00f6psugna kunder av sommarkl\u00e4der. Samtidigt utmanar e-handeln. Flera butikskedjor annonserar rabatter p\u00e5 upp till 60 procent. Butikskedjor som Cortefiel, Sfera, H&M och C&A har redan b\u00f6rjat att […]<\/p>\n","protected":false},"author":8,"featured_media":18138,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[395,3],"tags":[],"class_list":["post-18137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arkiv-nyheter","category-nyheter"],"yoast_head":"\nSommarrean har smygstartat - Svenska Magasinet<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sommarrean har smygstartat\" \/>\n<meta property=\"og:description\" content=\"Sommarrean har smygstartat och butiks\u00e4garna hoppas att den ska kompensera v\u00e5rens d\u00e5liga resultat d\u00e4r f\u00f6rs\u00e4ljningen minskade med 6,2 procent. En ostabil v\u00e5r med bl\u00e5st och regn skr\u00e4mde bort k\u00f6psugna kunder av sommarkl\u00e4der. Samtidigt utmanar e-handeln. Flera butikskedjor annonserar rabatter p\u00e5 upp till 60 procent. 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