{"id":68345,"date":"2023-12-14T15:31:05","date_gmt":"2023-12-14T14:31:05","guid":{"rendered":"https:\/\/lightweb.dev\/l\/svm-temp\/?p=68345"},"modified":"2023-12-14T15:31:05","modified_gmt":"2023-12-14T14:31:05","slug":"ny-marknadsforingshub-ska-lyfta-estepona-globalt","status":"publish","type":"post","link":"https:\/\/lightweb.dev\/l\/svm-temp\/nyheter\/ny-marknadsforingshub-ska-lyfta-estepona-globalt\/","title":{"rendered":"Ny marknadsf\u00f6ringshub ska lyfta Estepona globalt"},"content":{"rendered":"<p><strong>Stadshuset i Estepona har inlett ett samarbete f\u00f6r att st\u00e4rka stadens vaum\u00e4rke.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">En ny \u2018hub\u2019 som ska fr\u00e4mja Esteponas varum\u00e4rke globalt har startats av kommunikationsf\u00f6retaget Comunicaci\u00f3nAm. De f\u00f6rklarade att den \u00e4r designad som en \u00f6ppen plattform d\u00e4r f\u00f6retag, myndigheter och privatpersoner som vill samarbeta f\u00f6r att bygga upp staden kan m\u00f6tas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Inf\u00f6r lanseringen tr\u00e4ffade f\u00f6retaget f\u00f6retr\u00e4dare fr\u00e5n Esteponas stadshus som visade st\u00f6d f\u00f6r initiativet och tillsammans etablerade de gemensamma linjer att arbeta efter. Bland annat kom de \u00f6verens om att \u201clyfta stadens arbete f\u00f6r h\u00e5llbarhet, dess unika geografiska l\u00e4ge och alla m\u00f6jligheter till sport och fritidsaktiviteter&#8221;, enligt ett pressmeddelande.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Comunicaci\u00f3nAm har mer \u00e4n 25 \u00e5rs erfarenhet inom publicering och kommunikation. \u201cVi tror att det \u00e4r r\u00e4tt tid f\u00f6r privata initiativ att kliva fram och st\u00f6dja Esteponas varum\u00e4rke tillsammans med den offentliga sektorn. Samarbete mellan stadshuset och f\u00f6retag inom olika sektorer \u00e4r viktigt f\u00f6r att n\u00e5 m\u00e5len som har satts upp f\u00f6r staden eftersom konkurrensen mellan turistst\u00e4der i omr\u00e5det \u00f6kar. De mest framg\u00e5ngsrika arbetena med varum\u00e4rken sker n\u00e4r det offentliga och privata samarbetar kring gemensamma m\u00e5l\u201d, menar de.\u00a0<\/span><\/p>\n<h2><b>Sociala medier<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">ComunicacionAm f\u00f6rklarade att det enda kravet f\u00f6r att delta i initiativet \u00e4r att man \u00e4r aktiv i Estepona.\u00a0 <\/span><span style=\"font-weight: 400;\">M\u00e5let \u00e4r att lyfta staden b\u00e5de nationellt och internationellt genom modern teknologi och digital kommunikation p\u00e5 hemsidor och sociala medier.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">P\u00e5 hubben ska de generera material f\u00f6r pressen, fotografier och filmklipp som framst\u00e4lls enligt Esteponas v\u00e4rderingar. P\u00e5 plattformen kommer journalister och audiovisuella experter ha ansvar f\u00f6r att framst\u00e4lla inneh\u00e5llet.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">F\u00f6r att delta i arbetet kan den som \u00e4r intresserad fr\u00e5ga efter information p\u00e5 info@hubestepona.com eller bes\u00f6ka hemsidan <\/span><a href=\"https:\/\/www.hubestepona.com\/\"><span style=\"font-weight: 400;\">www.hubestepona.com<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stadshuset i Estepona har inlett ett samarbete f\u00f6r att st\u00e4rka stadens vaum\u00e4rke.<\/p>\n","protected":false},"author":14,"featured_media":65384,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[395,3],"tags":[],"class_list":["post-68345","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arkiv-nyheter","category-nyheter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.8) - 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